“Our mission is not to simply make world class experiential solutions easy & accessible but to prepare organizations for the future. The path to digital innovation is ever evolving. This is why we place a focus on the journey before the destination.”-Roni Cerga
A passionate business leader and innovator. His vision has helped shape world class offerings by utilizing cutting edge cross functional growth strategies. He maintains strong fundamentals by investing in a diverse organizational culture & people, streamlined process and the very best in product quality. He is a strong believer that the foundation to sustaining exponential growth is the result of empowering & offering a sense of ownership to everyone in the organization and beyond to our clients.
“As we continue to capitalize on the tremendous technological opportunities ahead we must always respect the competitive advantages that form the cornerstone of our brand – our people and our culture.”
Lorne Fade oversees all aspects of VR Vision’s application development, event activations, hardware deployment and 360 videography. He is responsible for guiding the company’s overall direction and strategic priorities by utilizing his digital marketing background to drive business development forward as well as driving sales for VR Vision through creative marketing campaigns and targeted advertising methods.
An experienced Creative Director and Developer, David specializes in creating immersive digital virtual experiences and interactive entertainment on both small and large scale. He has worked on over 20 successful projects with over 15 million users worldwide for both the mobile and enterprise training platforms.
At VR Vision, David oversees all productions from concept to completion to ensure all application development meets a gold standard of being completely turn-key and high quality. He has led successful projects for VR Vision with enterprise clients like Toyota, Tennis Canada, University of Toronto & Alchemy Systems.
Alex has a passion for creating digital content and using multimedia to help businesses achieve their goals. The new wave of virtual reality and 360° content brings endless possibilities for business solutions and marketing material and Alex is dedicated to being at the forefront of this innovation.
He manages the 360° department of VR Vision, directing a variety of 360° content, such as 360° video and virtual tours. Alex has a keen eye to use these mediums as practical business applications to help businesses excel in the age of technology.
Dedicated Nurse and technology expert with over 10 years providing client care and technology consulting in Canada and internationally. Joannah is driven to transform the way we view & approach client care. As an expert in both VR and Nursing Joannah’s goal is to greatly improve the quality of life for all.
Responsible for overseeing the development, testing, monitoring and implementation of Virtual Reality technologies. Joannah flawlessly combines science, business, and technology to make possible for life changing deployments.
She is also the CEO, Founder of Reality Well (A VR Vision Group Company). Reality Well is a Virtual Reality Platform for Senior Living. [www.realitywell.com]
With an appetite for learning and advancing in new technologies Liz has what it takes to anticipate trends and collaborate with her peers. An experienced National Accounts Manager with a demonstrated history of working in the marketing and advertising industries for well over decade. Skilled in Contact Centers, Management, Customer Service, Account Management, and Sales. Extensive experience working with high tech executives and CEO’s producing high volume sales results advancing new business development.
An experienced and accomplished business development and management executive committed to driving exceptional sales results for organizations, while exceeding all expectations for customers. Possesses a keen ability to motivate and inspire staff and colleagues to achieve success, both personally and professionally. Experienced in transforming laggard sales teams into highly focused and disciplined peak performers.
Specialties: Sales Strategy, Corporate & Business Development, Sales Management, Leadership, Coaching and Motivation, Market Planning, Energy, Legal and Tech industry.
Karan Sharma is a 3D Artist with a passion for creating 3D assets and Environments for game development. He has an understanding of 3D Modeling, Texturing and Digital Sculpting and passion for Game Art along with constantly learning and advancing techniques while staying updated with industry standards.
He also has a solid understanding of composition, lighting, colour, form and structure and the ability to apply this knowledge in a 3D interactive world. Karan also has a hobby for photography and travelling.
Wei is a young and talented Unity developer, with passion for anything involving creative design. But what good is something if it doesn’t do anything? With that in mind, Wei is highly interested in creating function as well, he loves to architect large yet pristine systems of code. With experience working as an Asset Developer, Wei’s game assets are downloaded by thousands of other Unity developers.
As a generalist developer, he is competent in both art and programming fields, and highly involved in the entire development cycle. Quickly building applications and making improvements where possible, Wei pushes the envelope of what VR can achieve.
I am a game developer who is passionate about exploring the new upcoming and emerging technologies and developing software for them. Aside from programming, I have a variety of different skills like 3D modelling, 3D animation, 2D animation and Video/Audio editing.
Virtual reality has become somewhat of a ‘buzzword,’ but behind that hype lies a very real technology that has the potential to change the way that we live our lives. Not least in the world of corporate events where capturing the imagination of a single reporter or investor can represent hundreds of thousands of dollars in profit. Like it or not, virtual reality is here to stay, and it’s only going to become more common.
Have you ever noticed that a lot of corporate events are out of the way? Often, they require hours of traveling and thousands of dollars in costs. Virtual reality corporate events circumvent that and allow viewers to experience the event from the best view. By setting up a single camera to capture the event from the best possible angle, every viewer can experience the optimal presentation.
This obviously helps the presenter too, because those virtual reality corporate events can be pre-recorded, preventing any unfortunate mishaps. But this makes the viewing experience that much better; we can sit in the comfort of our own homes and still see the speaker right in front of us. For the company presenting it also makes branding and sponsorship far simpler. Rather than trying to integrate them somehow into the presentation you could just have their logo appear in the corner of the viewer’s vision.
This type of advertising would be far more powerful than traditional banner ads or TV advertising because the viewer can’t look away, it’s directly in their vision.
But what if your viewers do want to be there, to enjoy networking and a few drinks after? Virtual reality can be used to enhance, rather than replace, the experience of a real-world live event. We’ve already seen Intel and Facebook using virtual reality goggles at live events to give their viewers a unique presentation that integrated virtual objects and characters.
The people in the audience wore goggles that showed them exactly what was in front of their face, but also could add in digital creations. Imagine the money that companies could save by creating a beautiful virtual environment, rather than purchasing real sculptures and artwork. In recent years, we’ve also seen cars implement heads-up displays that show you your speed and other metrics without you having to look away. This kind of functionality could be applied to an event.
You might show the time, the speakers name and the best way to contact them. With the best VR equipment, you can even give the audience the functionality to look at a virtual brochure of the event. Almost everything at an event could be replicated or replaced by a virtual version, saving companies money and giving a more interactive and immersive experience.
The most common barrier to entry for companies looking to integrate VR into their events is simply the cost of buying or renting the equipment. Fortunately, the vast majority of people own smartphones, and those phones have the capability for basic virtual reality.
In fact, Samsung and Snapchat have both released small, portable and incredibly cheap headgear that can hold your phone. This allows you to replicate an expensive VR experience for a tiny fraction of the cost.
The cost of virtual reality seems to be dropping every single day, and undoubtedly the single most significant trend in VR is increasing accessibility. No longer is it something that only the first movers and Silicon Valley millionaires have access too, but almost everybody can enjoy it at a low cost.
Although the 360-degree video isn’t technically considered virtual reality, it represents a massive leap from traditional video towards a user-centric experience. By giving the viewer the control over what they see you significantly improve the content. In recent months, we’ve seen 360-degree video being used more frequently, particularly by smaller companies who want to capitalize on their first mover advantage.
The 360-degree video is particularly good at one thing; giving you perspective. This might be in the case of explaining the dimensions of the room to an employee, showing the event hall to attendees or simply showing viewers more than just the stage. The goal of all virtual reality, from the most primitive forms up to our most advanced, is to make the audience feel like they are there. In this way, a 360-degree video is far superior to even the most skilled technician using a standard camera.
Since the advent of the first social media networks, we’ve seen companies like Facebook and Twitter continually scrambling to stay at the forefront of technology. And in the past few years, they’ve unequivocally succeeded. Facebook has integrated 360-degree video flawlessly into the timelines of their users, allowing us to experience events as if we were there. But more exciting than that is the possibility that we will use Facebook as a delivery method for true virtual reality.
Facebook acquired Oculus Rift, the largest and most well-known virtual reality creator and that makes us confident that they will soon be integrating it into Facebook.For corporate events this solves the problem of delivery, they can simply use their Facebook accounts to deliver the virtual reality experience to all of their viewers. And in the past week, they announced a new $200 virtual reality headset that will make VR more accessible than ever.
Virtual reality is the future; it would be difficult to argue against that. But what exactly should we expect in the coming years? For corporate events, the use of 360-degree video will become standard and expected by viewers who can’t physically make it to the event.A virtual reality version of the event, live and after the fact, will be used by the most significant companies to make the experience more immersive, and this will filter down to smaller companies within a decade.
VR represents a new frontier for events, and the companies that are willing to leap will find themselves with a significant advantage over those that wait.