“Our mission is not to simply make world class experiential solutions easy & accessible but to prepare organizations for the future. The path to digital innovation is ever evolving. This is why we place a focus on the journey before the destination.”-Roni Cerga
A passionate business leader and innovator. His vision has helped shape world class offerings by utilizing cutting edge cross functional growth strategies. He maintains strong fundamentals by investing in a diverse organizational culture & people, streamlined process and the very best in product quality. He is a strong believer that the foundation to sustaining exponential growth is the result of empowering & offering a sense of ownership to everyone in the organization and beyond to our clients.
“As we continue to capitalize on the tremendous technological opportunities ahead we must always respect the competitive advantages that form the cornerstone of our brand – our people and our culture.”
Lorne Fade oversees all aspects of VR Vision’s application development, event activations, hardware deployment and 360 videography. He is responsible for guiding the company’s overall direction and strategic priorities by utilizing his digital marketing background to drive business development forward as well as driving sales for VR Vision through creative marketing campaigns and targeted advertising methods.
An experienced Creative Director and Developer, David specializes in creating immersive digital virtual experiences and interactive entertainment on both small and large scale. He has worked on over 20 successful projects with over 15 million users worldwide for both the mobile and enterprise training platforms.
At VR Vision, David oversees all productions from concept to completion to ensure all application development meets a gold standard of being completely turn-key and high quality. He has led successful projects for VR Vision with enterprise clients like Toyota, Tennis Canada, University of Toronto & Alchemy Systems.
Alex has a passion for creating digital content and using multimedia to help businesses achieve their goals. The new wave of virtual reality and 360° content brings endless possibilities for business solutions and marketing material and Alex is dedicated to being at the forefront of this innovation.
He manages the 360° department of VR Vision, directing a variety of 360° content, such as 360° video and virtual tours. Alex has a keen eye to use these mediums as practical business applications to help businesses excel in the age of technology.
Dedicated Nurse and technology expert with over 10 years providing client care and technology consulting in Canada and internationally. Joannah is driven to transform the way we view & approach client care. As an expert in both VR and Nursing Joannah’s goal is to greatly improve the quality of life for all.
Responsible for overseeing the development, testing, monitoring and implementation of Virtual Reality technologies. Joannah flawlessly combines science, business, and technology to make possible for life changing deployments.
She is also the CEO, Founder of Reality Well (A VR Vision Group Company). Reality Well is a Virtual Reality Platform for Senior Living. [www.realitywell.com]
With an appetite for learning and advancing in new technologies Liz has what it takes to anticipate trends and collaborate with her peers. An experienced National Accounts Manager with a demonstrated history of working in the marketing and advertising industries for well over decade. Skilled in Contact Centers, Management, Customer Service, Account Management, and Sales. Extensive experience working with high tech executives and CEO’s producing high volume sales results advancing new business development.
An experienced and accomplished business development and management executive committed to driving exceptional sales results for organizations, while exceeding all expectations for customers. Possesses a keen ability to motivate and inspire staff and colleagues to achieve success, both personally and professionally. Experienced in transforming laggard sales teams into highly focused and disciplined peak performers.
Specialties: Sales Strategy, Corporate & Business Development, Sales Management, Leadership, Coaching and Motivation, Market Planning, Energy, Legal and Tech industry.
Karan Sharma is a 3D Artist with a passion for creating 3D assets and Environments for game development. He has an understanding of 3D Modeling, Texturing and Digital Sculpting and passion for Game Art along with constantly learning and advancing techniques while staying updated with industry standards.
He also has a solid understanding of composition, lighting, colour, form and structure and the ability to apply this knowledge in a 3D interactive world. Karan also has a hobby for photography and travelling.
Wei is a young and talented Unity developer, with passion for anything involving creative design. But what good is something if it doesn’t do anything? With that in mind, Wei is highly interested in creating function as well, he loves to architect large yet pristine systems of code. With experience working as an Asset Developer, Wei’s game assets are downloaded by thousands of other Unity developers.
As a generalist developer, he is competent in both art and programming fields, and highly involved in the entire development cycle. Quickly building applications and making improvements where possible, Wei pushes the envelope of what VR can achieve.
I am a game developer who is passionate about exploring the new upcoming and emerging technologies and developing software for them. Aside from programming, I have a variety of different skills like 3D modelling, 3D animation, 2D animation and Video/Audio editing.
As we’ve watched technology evolve over the last decade we’ve seen the advent of web 2 experiences turn immersive and virtual as we head towards the web 3 future and newly coined concept of the metaverse. While the concept of the metaverse is nothing new (it was initially coined by Neal Stephenson in 1992) it has now become mainstream terminology used in every possible industry and more than anything a buzzword for marketers far and wide.
In the post-pandemic world, all industries are looking to evolve some sort of metaverse strategy, and businesses like Meta have moved all-in on their strategy to incorporate technology to move the metaverse forward.
So What is the Metaverse Anyway?
To some, the metaverse is simply putting on some kind of AR/VR/XR device and using that technology to augment or change the world around them. A sort of hybrid space where the real world and digital space collide and co-exist. Personally, I don’t feel like this encapsulates the true definition of the metaverse. To myself, someone who works with VR technology on a daily basis, the metaverse is far off.
The true metaverse is much closer to the “Ready Player One” simulation where you are almost plugged into a completely immersive world with all senses activated, much similar to the “Matrix”. When you think of it in this context, we are a long way away from having the ability to plug into a virtual world. The commercialization of the metaverse however is more about NFTs, IoT, AI, and holographic avatars being used with VR/AR technology.
Business Adoption of the Metaverse
Over the past 6 years, I’ve watched the segment mature, especially with regard to virtual reality technology. We’ve seen brands move from proof of concept to full-scale platforms with suites of modules being used for immersive training, many times using VR technology to create digital twins of real-world processes. We are seeing more and more brands adopt some kind of innovation budget to advance towards the next iteration of the internet, coined web 3.0.
In the coming decade, we will see the advancement of technology in leaps and bounds and brands will look to innovate even further. This means brands can engage with a global audience through metaverse tech despite geographic boundaries. This also means a virtual ecosystem where enterprises can regulate transactions seamlessly using digital wallets and cryptocurrency, or the upcoming central bank digital currency (when and if it gets implemented globally). Lastly, this will have a profound impact on storytelling, where brands can use 3D technology to highlight their products and services in a unique way that wasn’t previously possible.
Digital Twins and Virtual Reality Training
Here at VR Vision, our specialty has been in developing full-scale digital training simulations using virtual reality. This often times involves going on-site and taking photos and videos of real-world training processes and then turning those into 3D virtual worlds or digital twins. We’ve moved from wired headsets and base stations for tracking users to fully immersive wireless “standalone” devices in a matter of 5 years, so with the fast-paced growth and expansion, it’s hard to forecast where we will be in another 5 years.
Specifically creating digital twins of dangerous or hard-to-access job roles, there are countless benefits that organizations can take advantage of:
Many times these digital twins make more sense for hard-skill training as they are re-created 3D environments using computer-generated graphics and virtual reality training simulations. We can also have as many people immersed in one environment together at the same time for faster training in multiplayer simulations.
Example of immersive multiplayer virtual reality training for electric forklift maintenance and part identification with Toyota:
On the flip side, if you are looking for soft-skill-based training, using 360 video and virtual reality can work very well for re-creating specific real-world situations. VR combined with the immersive nature of the metaverse has brought learning experiences to a whole new quantitative level. The metaverse is knocking down boundaries as a user can put on a headset and be connected with anyone irrespective of their location. And with seamless translations, the barrier of linguistics can also be negated.
Here at VR Vision, we will continue to push the barriers of what is possible with virtual reality with respect to training simulations, and it’s exciting to see adoption ramping up as more and more brands are utilizing the technology in meaningful ways. To learn more about the work we do feel free to check out our use cases or get in touch with us today to discuss how your business can adopt VR for learning.