Case Study

Food & Beverage

The Coca-Cola Company

Rebuilding every step of a sanitization workflow in VR, where mistakes cost nothing.

Client

The Coca-Cola Company

Industry

Food & Beverage

Location

Global

Timeline

2024 proof of concept

Headsets deployed

Meta Quest 3

Key results

Early feedback: intuitive, realistic and clear.

2

Training modes: guided education and hands-on evaluation

3–5

Mistakes allowed in evaluation mode before a fail

The challenge

A precise procedure that has to be learned hands-on.

Teach a precise sanitization procedure hands-on, in a place where mistakes cost nothing.

The Coca-Cola Company is a global leader in the beverage industry, with a strong focus on using new technology to improve its operations and workforce training.

Sanitization processes have to be followed exactly to maintain hygiene standards. Coca-Cola wanted employees to learn, practice and demonstrate the full workflow in a controlled, mistake-tolerant environment.

The solution

A digital twin of the sanitization room, storyboarded step by step.

VR Vision delivered a turnkey proof of concept: Quest 3 headsets and a custom VR course built from Coca-Cola's exact steps, with the tanks and sanitization tools modeled in a realistic room.

Coca Cola VR Training

01

Education mode

Step-by-step guidance with visual highlights and narration keeps trainees on the correct workflow.

Coca Cola VR Training

02

Evaluation mode

Trainees run the process on their own, with 3 to 5 mistakes allowed before a fail.

Coca Cola VR Training

03

Realistic environment

A room modeled with the tanks, sanitization tools and interactive elements the job requires.

Deployment & integration

Turnkey: hardware, storyboard and course in one package.

VR Vision supplied standalone Quest 3 headsets and storyboarded the course from Coca-Cola's exact steps and workflow, so the training matches its operating standards.

Coca-Cola-case-study-brief

01

Storyboarding

Every step mapped to Coca-Cola's exact workflow and operating standards.

02

Environment build

A room modeled with the tanks, tools and interactive elements.

03

Two training modes

Guided education with narration, then a hands-on evaluation.

04

Quest 3 hardware

Standalone headsets supplied for an immersive training experience.

Inside the simulation

Inside the virtual sanitization room.

Coca Cola VR Training

The virtual bulk syrup sanitization room

Coca Cola VR Training Case Study

Supplies modeled on the room's shelving

Results & impact

A proof of concept with strong early feedback.

Final evaluations are still underway, but early feedback is clear: stakeholders found the system intuitive and easy to use, the visuals realistic, and the narration and visual cues easy to follow. The project is a first step for Coca-Cola in using VR to improve learning outcomes, safety and operational efficiency.

Before

After VR Vision

Watch

See the sanitization training in action.

Client perspective

They are exceptional in meeting timeline demands even when they were changed requiring acceleration of updates. VR Vision remained customer focused but also focused on delivering a quality product so they did not take short cuts.

Scott Findley

Sr. Director of Global Innovation, The Coca-Cola Company

Next step

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