VR Vision Inc
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Lithium Werks Future City Simulation

cbcClient

Lithium Werks

cbcDate

August 20th, 2018

lithiumLocation

Detroit, Michigan (Novi MI, The Battery Expo)

Client Profile

Lithium Werks is a global leader in Lithium-Ion batteries and future renewable energy.

Brief

Lithium Werks came to us with an idea to showcase an old, outdated, and polluted world in a stark comparison to the future of where we want our world to be. The user would be guided through a VR experience and get to see what the world would be like in the future if everything was run on clean, renewable resources and of course, Lithium Werks battery systems.

Technology & Services

VR Vision provided two high end HTC Vive Systems setup for their trade show marketing and location based VR experience. The activation took place in Novi, Michigan and we provided on-site support and training in order to accommodate the trade show. The simulation we developed took the user through an old world (think Detroit during the economic crisis) vs. a new modern world based on renewable energy.

vr-future-city

vr-city

vr-world

vr-world

Result

The simulation was thoroughly enjoyed by guests at the trade show and it became a talking point of the show which gave Lithium Werks the chance to network with high profile vendors around the world.

A month later they closed a deal with the chinese government for over 1.6B €, and while we have no way of knowing whether it was from our VR developed simulation, there’s a good chance being a cutting edge adopter to technology didn’t hurt their cause!