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CPA Canada Prize Wheel VR Activation

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CPA Canada

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May 21-22nd 2019

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Toronto, ON, Canada

Client Profile

Chartered Professional Accountants of Canada (CPA Canada) is one of the largest national accounting organizations in the world and is a respected voice in the business, government, education and non-profit sectors.

Brief

CPA Canada came to us here at VR Vision because they wanted to provide guests at an upcoming National Technology Forum and One Conference — giving guests the ability to be immersed in a virtual environment and then have the ability to spin a virtual prize wheel to win a prize.

The objective was to provide the guests with new and innovative ways to interact with the CPA brand.  This also enabled the CPA to produce a scalable result in VR that will give them the future ability to host a prize wheel activation anywhere in the world for a lower cost without the need for shipping and assembly that would be required for the physical variety of the same.

Technology & Services

VR Vision provided two high-end HTC Vive Focus Plus Standalone VR Systems set up for their trade show marketing and location-based VR experience. The activation took place in Toronto, Canada at the Westin Harbour Castle and we provided on-site support and training in order to accommodate the trade show. The simulation we developed took the user through a prize wheel activation that allowed them to spin a virtual prize wheel to win a prize.

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Result

The simulation was thoroughly enjoyed by guests at the trade show and it became a talking point of the show which gave CPA Canada a chance to network with attendees and engage them in their booth for prizes as well as consulting for services.